The various musings of Michael Hiles

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CES 2017: Naughty America VR – Virtual Reality porn goes mainstream

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Wandering down the aisles of the VR exhibitors at the Las Vegas Convention center, we ended up passing a fairly inconspicuous doorway open to a sidebar conference room area. The room was full of people wearing VR headsets, and when I looked in further, it was apparent why this exhibit wasn’t on the main floor……

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Soundstr is disrupting live music performing rights licensing

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One of the big areas of concern for touring musicians is actually getting paid their fair share of mandated statutory licensing. After losing hundreds of thousands of dollars in revenue, Eron Bucciarelli-Tieger, the former drummer for the platinum selling band Hawthorne Heights, decided to do something about it. He started a technology company called Soundstr.…

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How Are You Defining Your Marketing Data Goals?

As a business executive, my marketing operations team can only effectively deliver marketing data and information to me based on the goals and guidelines that I establish. In particular, the goals I establish in my marketing and sales are what drives my company’s marketing and sales performance. As the captain of the ship, only I can…

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The Technology Engineer Versus The Technology Evangelist

It’s always an interesting dynamic to observe the reaction by many engineering-focused individuals in a deeply technical community towards those who transcend out of the direct, functional, day-to-day application of their technical skills into that of an information architect or technology evangelist who designs platforms and solutions in response to business problems.

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Three Different Perspectives of Business Information and Data

Do discussions with your colleagues frequently result in confusion and even conflict over the difference in understanding and vocabulary?

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